Next Generation European Funds, three access barriers
is the headline of the news that the author of WTM News has collected this article. Stay tuned to WTM News to stay up to date with the latest news on this topic. We ask you to follow us on social networks.
The digitization of the business fabric is one of the three basic pillars that the Next Generation Funds intend to promote. In the case of Spain, it will also contain several items focused especially on helping SMEs, micro-SMEs and the self-employed to overcome the digital divide and transform into more productive and resilient business models.
On this, Grupo QDQ has opened the conversation in the figure of Pedro Fernández, general director of the Group in relation to the great challenge that SMEs and self-employed workers in our country have ahead to take advantage of this opportunity, as well as the barriers that hinder their access. .
“We have detected three major barriers that stop SMEs from taking the step of requesting the Next Generation Funds from the EU; On the one hand, there is ignorance, the lack of qualified personnel to undertake these transformation processes and the cost barrier linked to the perception that still exists among the SME fabric of contemplating digitization in terms; not investment, but spending”, explains Pedro Fernández, general director of QDQ.
Barriers Funds Next Generation
The funds aim to affect these three barriers. In this sense, BBVA, which is the financial partner chosen by the QDQ Group to undertake its own digital transformation process, will accompany the brand in its process of processing the Next Generation Funds aimed at promoting the brand’s comprehensive journey to cloud.
Next Generation Funds, three barriers that make it difficult for SMEs to access
Pedro Fernandez adds; “Digitization is the future of SMEs and digital transformation is the way forward. It is a message that we transmit to our clients, whom we ourselves accompany in their digitization processes. And we know well how to do it; we ourselves are actively leading our own journey towards digital transformation.”
“Currently we are the leading company in digital marketing, but our goals are to continue growing and make our clients grow. To this end, a few months ago we started a project to migrate all of our own systems and those of our clients’ websites to the cloud, and the Next Generation funds are going to help us complete a journey that is as necessary as it is exciting, which we know will be marked by challenges, but also by opportunities and we are going to be prepared to take advantage of them”, he concludes.