The CaixaBank chatbot increases its use exponentially
is the headline of the news that the author of WTM News has collected this article. Stay tuned to WTM News to stay up to date with the latest news on this topic. We ask you to follow us on social networks.
Chatbot and senior help
The increase in the use of the chatbot as a means of consultation is parallel to the reinforcement of attention through all communication channels with customers. In this way, the call center of CaixaBank has also been reinforced through processes to enhance customer service.
Specifically, in its commitment to the senior group, the entity has implemented several initiatives, including the reinforcement of remote channels for senior customer service.
Application of Artificial Intelligence
CaixaBank has been chosen in 2022 and 2021 as the ‘Best Private Banking Entity in Europe for its use of Data Analysis and Artificial Intelligence’ and ‘Best Private Banking Entity in Europe for its Marketing and Digital Communication 2022’, for PWM magazine (Financial Times Group).
The CaixaBank ‘chatbot’ already talks with one in three digital banking customers
In addition, the entity’s virtual assistant has been recognized at the Planeta Chatbot Awards 2022 as ‘Best Spanish-speaking corporate conversational chatbot’, and also at the Qorus-Accenture Banking Innovation Awards in June 2022 as ‘Best Innovation project in the category of Artificial Intelligence’.
Leader in innovation
With more than 11 million users of its digital banking, the entity works every day to develop new models that allow it to respond to the demands and needs of its customers.
In this digitization process, the entity has its own technology subsidiary, CaixaBank Tech, as well as multidisciplinary teams that bring innovation to all areas of the organization.
On this, CaixaBank has promoted various projects based on blockchainquantum computing, artificial intelligence, big data, cloud computing…, among others.
