Mobile devices, Orange secures its entire range with Zurich
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Orange has reaffirmed its alliance with Zurich Seguros, and the evolution of its digital business model, awarding it the protection of the entire range of mobile devices in its distribution channels. In this way, it strengthens its position in the telecommunications sector.
The agreement, with an initial duration of four years, represents a step in the strategic alliance that both firms announced in 2020 with the creation of Orange Seguros by Zurich, which currently markets home, business and life products.
“This new step in the agreement between Zurich and Orange allows us to value our digital skills and knowledge developed over the last 3 years. This experience gives us the opportunity to approach the needs of our clients, listen to them and offer a differential digital experience”, says Vicente Cancio, CEO of the Zurich Group in Spain.
Protection range of mobile devices
The proposal that Zurich currently offers to Orange customers has very complete coverage and covers incidents in the event of robbery or robbery, accidental damage and fraudulent calls. In addition, it is an insurance with worldwide coverage and with an extension of the guarantee from the third year.
The insurable products at the moment are smartphones, tablets and smartwatches, although the companies are already working on the evolution of the range of insurable products, to extend it to other devices such as Smart TVs, PCs, laptops or consoles.
Orange trusts Zurich to secure its entire range of mobile devices
As an additional differential novelty, the new Zurich mobile insurance that Orange makes available to its customers, offers up to 3 repairs or replacements per year with no maximum amount for them and includes a loan terminal. In addition, all new customers who activate the insurance will enjoy the first free monthly fee in promotion.
Top selling smartphones
According to different studies, currently 96% of Spaniards over the age of 16 have a smartphone, consumers are changing terminals faster and faster, the average is about two years, and among the main causes that motivate this change is breakage or loss of the device (33.2%).
Taking this data into consideration, the companies have highlighted the importance of providing customers with advanced products for the protection of their personal devices, in order to optimize their experience with them and with the service provided by the brands that they market them.
