‘Doctor Strange 2’ suffers one of the biggest drops in the UCM box office in its second week
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In its second week at the North American box office, ‘Doctor Strange in the Multiverse of Madness’ repeats in the first place, but experiences one of the biggest drops of a movie in the Marvel Cinematic Universe in his second week.
According to Variety, while waiting for the final figures, the sequel directed by Sam Raimi has added 61 million dollars in its second week on the bill, which means a drop of 67% from the previous weekend. It is one of the largest declines in Marvel history (specifically the third), on a par with ‘Black Widow’, which also fell 67% (but that one was released simultaneously in theaters and Disney +), and below ‘Eternals’ (61%) and ‘Shang-Chi and the legend of the ten rings’ (52%)also from Phase 4.
Now, it may be worrying for the film’s journey, but before alarm bells go off, we have to keep two things in mind: superhero movies always experience sharp drops in their second week, and most importantly, ‘Doctor Strange in the multiverse of madness It achieved the eleventh best opening in history in the United States with 187 million dollars in its first weekend, so a slump of these characteristics was to be expected. To put us in context, ‘Spider-Man: No Way Home’ fell exactly the same percentage after a historic premiere. However, it seems that ‘Doctor Strange’ is not being followed by word of mouth (it has a B+ in Cinemascore, one of Marvel’s lowest audience scores) and, therefore, it is not expected to have as much reach as arachnid delivery.
For now, after 10 days on the bill, ‘Doctor Strange in the Multiverse of Madness’ has grossed 291.8 million dollars in North America and 396.2 million in the rest of the world, making a total of 688 million globally in less than two weeks. They are undoubtedly impressive figures, but we will have to wait for the final result to really compare its success with that of other Marvel titles.
‘Eyes of fire’ hits it
The only notable premiere of the week was ‘Eyes of fire’, the new horror film from Blumhouse. However, the film starring Zac Efron has taken a hit at the US box office with only 3.8 million dollars (less than the Drew Barrymore-led original grossed in the 1980s; $4.7 million without inflation). The new adaptation of Stephen King’s book has received very negative reviews (it has a 12% on RottenTomatoes and the audience has received it with a terrible C- in Cinemascore) and has been released simultaneously in streaming in its country through Peacock.
Even considering the circumstances, the result is especially bad, even for Blumhouse, who usually makes movies with very low budgets. ‘Fire Eyes’ It premiered in fourth place, below the familiar ‘Bad Guys’ and ‘Sonic 2: The Movie’. The film cost only 12 million, with which it is not ruled out that it recovers the investment, but the failure label is not removed by anyone.